Compelling conversation with Jeffrey K. Rohrs

Here is a new episode of my videoseries - rethink dialog, this time with Jeffrey K. Rohrs, VP of Marketing and Insight at ExactTarget and author of Audience.

 

We talked about his book and findings within the world of marketing, and how important it is to know your audience and to make sure you build and sustain the relationship with them on a longterm bases.

I hope you enjoy!

 

// Arnt

Arnt Eriksen. Simplifying the complexity
of marketing and communication.


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